What did we do?
A social growth strategy
That’s gains on gains on gains. Followers, engagement, you name it, we got it, with strat and seasonal campaign content to acquire new users for the VR fitness class app, FitXR.
What did they need?
Level up in the
FitXR asked us to help them pump up their social channels and position FitXR as a leader in the future of fitness. Their goal was to increase community share of voice and game downloads.
How did we do it?
It’s the biggest muscle in your body, you know. Our social strategy built up a well-balanced regimen of educational and motivating content without judgement, positioning FitXR as the best fit for your life and your workout style. We highlighted FitXR’s commitment to inclusivity and accessibility with tips and tricks that could work for everyone. We also brought their world-class trainers to the fore in our content, giving a friendly and inspiring face to the brand. Bringing the fun, convenience, and community of FitXR to life on social? No sweat.