Super Date – Building Memories Not Messages

Superdate needed a video campaign that accurately depicted app functionality, lifestyle, and usage. Even though the app had not launched yet, our motion graphics team used animation to showcase the app being used on an iPhone in the video. The strategy was to target Vancouverites by showing them two locales that were immediately recognizable, and capture them while showing what the app offered. This video was a success and garnered over 20,000 views in the first week of launch.